People value new ideas. How do I know? Well, you are reading one but in all seriousness, there’s a few. For one, think about the last advertisement you’ve seen. How did it get there? How did they come up with it? What’s it for? The answer to all three: a new idea.
Now just take a look around you in general. How many things are not how they were yesterday? The weather doesn’t count. But in all seriousness, did you ever think it was because someone had an idea?
Maybe you noticed a poster in a different location today. Why could that be? Was it because a new poster is there? Maybe out of wall space? Or how about because it looks better in it’s new location? Who knows, but an idea could’ve plaid some part.
Perhaps you’ve realized it and perhaps you haven’t, but there is an idea behind everything. Sometimes it’s even more than one. Even you are the result of an idea… and I think you know what I mean.